It is possible!
A few steps needed for it though.
You have to use a camera for this to work, the camera can be set up so the boundaries are at the edges of the screen, activating "lock camera to view" (function is in my favorites menu) makes it then possible to look around and rotate the view while staying in the camera.
After setting up the camera view, ...
It looks like you haven't catch the whole problem, so I think it deserve a complete answer.
In fact you have 2 problems here, a light problem and a color management one:
Like the name says, image as plane means that it import the image as a mesh (plane), so it's being lit by you scene. To resolve that you need to replace the principled shader added by the ...
This is the result of lighting affecting your object. Since its getting hit by a white light, it appears more white and faded. Increase the material's roughness and decrease the specular properties if you want to reduce the effects of lighting on its appearance.
Make sure that materials is different. If it is not true, you will see a number near material name:
In this case press on digit to make independent copy
Next step - image node. Click on digit here:
Also mesh data can be linked:
So do you understand the rule? Remove all digits to make independent copy of material, image, mesh data.
Blender automatically adds filters based on the context of where you're adding/searching for files (in the movie clip editor, it'll only show files with movie file extensions, for example).
To disable the filters (in 2.81, might be different in earlier versions), at the top of the Blender file explorer, there should be a filter icon. Click it and uncheck ...
First change image source from Movie to Single Image or Image Sequence.
In Texture viewport shading mode, image texture for displaying must be active at Node Editor.
Just click on it and it should be appeared.