I see your question has been answered already, and you probably no longer need help with this issue, but you (and others) may want to know that there is a very efficient way to create text like that in your reference image.

*(The following instructions assume your text reads from the Top View)*

Give the Curve or Text object some thickness
---
If it is a Text object, this can be done in the Text Context. Look for the **Extrude** slider.

[![Text Extrusion][1]][1]

If it's already a mesh, that's okay too - just Extrude <kbd>E</kbd> in Edit Mode. The point of giving it some volume is so that it will register with the Remesh Modifier.

You'll want the Object Origin to be in the center of the text. You can do this while it's a Text object by center-aligning and Y-offsetting the text, **or** re-set the Origin *after* converting to a mesh <kbd>Shift</kbd><kbd>Ctrl</kbd><kbd>Alt</kbd><kbd>C</kbd>.

Convert to Mesh
---
<kbd>Alt</kbd><kbd>C</kbd>

[![Converting Text to Mesh][2]][2]

Add a Remesh Modifier
---
We need the text to deform evenly, and this quick retopology method will do just fine.

[![Remesh Modifier settings][3]][3]

*(Thanks to [kaiware-daikon][4] for these settings)*

Re-flatten it
---
We don't need it to have volume anymore now that the retopo is done. You can delete the bottom vertices. From the Front View, Box Select <kbd>B</kbd> and Delete <kbd>X</kbd>.

[![Selecting bottom verts for deletion][5]][5]

Then flatten all the remaining verts back to 0 on the Z axis. (Found in the Transform Panel <kbd>N</kbd>)

[![Removing lower vertices][6]][6]

Add an Empty
---
World Coordinates should be as follows:
X:0
Y:0
Z:-0.5

We will use this in a moment.

Add a Cast Modifier
---
This Modifier can distort spherically or circularly. Here are the settings:

[![Cast Modifier settings][7]][7]

The End Result
---
(Animated example)

[![KICK - Text - animated GIF][8]][8]

[<img src="http://blend-exchange.giantcowfilms.com/embedImage.png?bid=948" />](http://blend-exchange.giantcowfilms.com/b/948/)


  [1]: https://i.sstatic.net/zYOca.png
  [2]: https://i.sstatic.net/LUNsw.png
  [3]: https://i.sstatic.net/0ciqm.png
  [4]: http://kaiware-daikon.hatenablog.com/entry/2015/01/16/013648
  [5]: https://i.sstatic.net/4BOpQ.png
  [6]: https://i.sstatic.net/cKnBb.png
  [7]: https://i.sstatic.net/WwQd9.png
  [8]: https://i.sstatic.net/Zs1St.gif