So I have created a 3d model in sketchup and I have added material and texture to it..Now when I export it as .obj and open it in Blender, I can see the model but it is "naked"..I dont see any of my materials applied to it but I can still see the materials in the Materials tab..How to apply the materials on my model?
Just install the add-on. Select your model in File> Blendup, select the settings you need and click export. Then open the blend file which you have exported from Sketchup and switch to Material or Render mode and you will see your material.
For more details watch this video