Like this:
https://www.youtube.com/watch?v=eg1C32wlEbU
or Alvin and the Chipmunks
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$\begingroup$ It would be best if you added images to your question in addition to a link to a video. This way it would remain for others with similar questions to see if the links no longer work in the future. $\endgroup$ – Martynas Žiemys Aug 16 '20 at 22:13
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There are multiple methods you can use to achieve this effect.
A simple one, but computationally heavy one is using hair dynamics and force fields:
- Add Hair Particle system
- Enable Interpolated children (because simple would make them spread outside of the mesh)
- add a force field turbulence
- set its power to something like 0.05
- set its noise amount to 0.1
- animate it linearly, so it just moves as long as your animation goes
If you now would play the animation, you would get the hair to fly around like in a windy weather. This method unfortunately takes far more computational power, but can look better, than the light weight version often used in games.
there you have something called "hair cards", basically planes with hair textures on them, they look pretty good from anything further than 50cm away and are much easier to compute, here is a tutorial that seems to explain what you need to do https://www.youtube.com/watch?v=W8oxZSft_Ns
